Thoughts on advertising, technology, science and more.


ūüĎč Kia ora and welcome to my blog!

I'm Ben Guerin, co-founder of digital creative agency Topham Guerin.

I use this website to share my thoughts on things that interest me: from advertising and communications, to technology, science and more.

This is a personal blog, which means any views and opinions expressed here are mine alone and do not represent the views of Topham Guerin, its subsidiaries/affiliates, or any of Topham Guerin's clients.

Content here is intended for informational and entertainment purposes, but I can't guarantee you will be either informed or entertained. Sorry!

If you'd like to get in touch, I'd love to hear from you on Twitter or LinkedIn.


Subject to availability, I'm open to speaking at your event - whether on a panel or as a keynote speaker.

Details of some of my recent speaking engagements below:

  • Governance & Populism ‚Äď Democracy in a digital age, a panel discussion at the NZ¬†Economics Forum hosted by the University of Waikato;
  • How digital-first communications has won elections and saved lives, a keynote for the Forum Media conference in Prague;
  • COVID-19 in NZ vs UK:¬†A digital communications perspective, a seminar for the Public Relations¬†Institute of New Zealand;
  • The Art of a Successful Campaign, a panel discussion hosted by the Adam Smith Institute at the UK¬†Labour Party's annual Conference;
  • Digital Campaigning:¬†A field guide, a seminar for the Konrad Adenauer Foundation's summer school in Berlin.


For comment or an inside perspective on the nexus between politics/government and social media, feel free to get in touch via the links above.

I'll try to respond promptly, but may not always be available.

If I'm not the right person for your story then I'll try to let you know as soon as possible.

Some examples of recent press comments and features are below: